Book Trailers: A Reader’s Friend – or Just Another Annoying Ad?
[wptabs] [wptabtitle]Overview[/wptabtitle] [wptabcontent] IN A WORLD… where publishers vie for consumer dollars, books now have flashy, effects-heavy animated or filmed preview “trailers,” just like movies. But are they a truly helpful service for time-crunched readers, or just a gimmicky way to bombard weary audiences with more advertising? What they are: Book trailers can be slideshows of photos or images, an animated video, or a full-on filmed trailer with live actors. Often, there’s accompanying music or a narrator who introduces the story — and, of course, mentions the publisher, release date, and where you can buy the book. They are created [...]